top of page
IMG_1192.JPG

RE-CONNECTING HUMANS 

MEET EDDIE 

About Eddie Cook
 

I am Eddie B Cook, the CEO, and Founder of SWYaG- a stylish lifestyle website that combines all my favorites. I was born and raised in Douglasville, Georgia. After spending 26 years of my life in Georgia, I relocated to Louisville, Kentucky, where I spent 15 years. I am the lastborn in a family of three kids. Since childhood, I have always had a dream and a passion for helping people in whatever way I can. It could be physical or even spiritual. I'm a man of great character, and we all possess greater power. Accept life's lemons, and you'll be able to learn and develop internally through the pain and suffering. My ultimate purpose in life is to serve others. Hopefully, as my love and passion for people increase, they will intercede on my behalf, making the world a better place.
 

Fashion Is a Passion

I started this enterprise and business to inspire hope in others and to make others feel happy. So I did it in support of the young child seated at the end of the bench and felt ignored. Now that I am in charge of SWYaG, I can share my opinions and interests while interacting with some of my favorite businesses and exploring the globe. Getting up every day and working on something I love makes me tremendously lucky. I appreciate my "workspace" since it gives me freedom of expression and adaptability.
The SWYaG brand is expanding, and I can't wait to go on this trip with you all!

 

The state of my emotions determines my style. Both contemporary and historical styles are my favorites. But more often than not, I try to channel a hippie/boho vibe from the 1970s. I adore living in cities, yet I long for the countryside. Others have cited my versatility in the fashion industry as one of my strengths—styling shots in front of the camera and the background. I've also been called a "fashion chameleon" because I enjoy experimenting with many trends. Being a freelancer is difficult, but I make it happen for myself! Every day is exciting and enjoyable.

​

IMG_1187.JPG

SWYaG is a platform for fashion that inspires individual style and confidence while making the newest trends available to everyone. The brand delivers high-style designs and fashion staples with enticing values and a lively shop environment, with a renewed focus on the customer experience. The brand continues solidifying its position as the go-to place for today's stylish customers while promoting innovation across e-commerce and digital to increase access and convenience.
 

At SWYaG, we make an effort to prioritize our community.  We are here to empower you to be the best version of yourself. Our media outlets work to promote our cultural ideals and promote deliberate progress. Affordable fashion is available to everyone. However, fashion's impact on the world cannot be disputed. We're making great efforts to improve our sustainability. We are moving toward a future that is more sustainable. We're aware of the issues. We are putting the solutions into practice. To lessen the negative effects of fashion, we seek to inform and motivate change.

IMG-1089.jpg
bottom of page